Creating a Whiteboard Animation
STEP ONE - DRAFT STORYBOARD
STEP ONE - DRAFT STORYBOARD
It is useful to start the process with a brainstorming session with your team to think about the key points you want to communicate, the type of imagery you want to use, discuss how the animation will be used and what timeline you are working with. This session can be done in person or online. Based on the information you want to communicate, I will prepare a draft storyboard with words and pictures. Some clients ask me to create a script based on a review of key materials and discussions with team. Others prefer to give me their own script to work with.
It is useful to start the process with a brainstorming session with your team to think about the key points you want to communicate, the type of imagery you want to use, discuss how the animation will be used and what timeline you are working with. This session can be done in person or online. Based on the information you want to communicate, I will prepare a draft storyboard with words and pictures. Some clients ask me to create a script based on a review of key materials and discussions with team. Others prefer to give me their own script to work with.
Time required:
Time required:
Script and storyboard – approx. 4 days (depending on complexity of the material).
Script and storyboard – approx. 4 days (depending on complexity of the material).
Storyboard only (script provided) - 2 days
Storyboard only (script provided) - 2 days
STEP TWO - FINALISE THE STORYBOARD BASED ON YOUR FEEDBACK
STEP TWO - FINALISE THE STORYBOARD BASED ON YOUR FEEDBACK
The storyboard development is an iterative process. Based on your feedback, I will fine tune the script, illustration style and overall presentation. Usually 2 iterations are needed to be sure you are happy with the planned product. It is a good idea to involve members of your target audience in this process to ensure that the images and text are appropriate and easily understood.
The storyboard development is an iterative process. Based on your feedback, I will fine tune the script, illustration style and overall presentation. Usually 2 iterations are needed to be sure you are happy with the planned product. It is a good idea to involve members of your target audience in this process to ensure that the images and text are appropriate and easily understood.
Time required:
Time required:
Responding to you feedback takes approx. 1 day. This is often spread of over a few weeks, depending on how long your team requires to review the draft storyboards and give me feedback .
Responding to you feedback takes approx. 1 day. This is often spread of over a few weeks, depending on how long your team requires to review the draft storyboards and give me feedback .
STEP THREE - FIRST DRAFT OF THE WHITEBOARD ANIMATION
STEP THREE - FIRST DRAFT OF THE WHITEBOARD ANIMATION
I now create the final images, record the voiceover (if required) and share the animation with you.
I now create the final images, record the voiceover (if required) and share the animation with you.
Time required:
Time required:
This takes between 2 and 4 days depending on the length and complexity of the animation.
This takes between 2 and 4 days depending on the length and complexity of the animation.
STEP FOUR - FEEDBACK AND FINE TUNING
STEP FOUR - FEEDBACK AND FINE TUNING
Your team views the animation and gives feedback. Small changes (e.g to text on screen etc) can be made at this stage. The software I use for animation is user-friendly and easy to edit, lending itself to an iterative development process.
Your team views the animation and gives feedback. Small changes (e.g to text on screen etc) can be made at this stage. The software I use for animation is user-friendly and easy to edit, lending itself to an iterative development process.
Time required:
Time required:
Usually 1 day or less, depending on how much feedback you have.
Usually 1 day or less, depending on how much feedback you have.
STEP FIVE - PILOTING
STEP FIVE - PILOTING
The animation can now be piloted with members of your target audience. I will edit text and make adjustments to images based on their feedback.
The animation can now be piloted with members of your target audience. I will edit text and make adjustments to images based on their feedback.
Time required:
Time required:
Usually 1 day or less, depending on how much feedback you have.
Usually 1 day or less, depending on how much feedback you have.
STEP SIX - ANIMATION IS READY TO SHARE
STEP SIX - ANIMATION IS READY TO SHARE
Once piloting and final edits have been completed, I will send you the final animation in a range of sizes (to be used with different communication mediums). I can also provide you with jpeg or png or gif versions of all the individual images which you can use them in additional communication material.
Once piloting and final edits have been completed, I will send you the final animation in a range of sizes (to be used with different communication mediums). I can also provide you with jpeg or png or gif versions of all the individual images which you can use them in additional communication material.
FOLLOW UP
FOLLOW UP
You can contact me at any stage if you need to edit or update your animation or if you would like to create different language versions.
You can contact me at any stage if you need to edit or update your animation or if you would like to create different language versions.
FEEDBACK AND REFLECTION
FEEDBACK AND REFLECTION
I will contact you after 6 months (or an agreed period) to get feedback on the effectiveness of the animation. This opportunity to pause and reflect can provide valuable lessons that will help us support learning and communication better in the future.
I will contact you after 6 months (or an agreed period) to get feedback on the effectiveness of the animation. This opportunity to pause and reflect can provide valuable lessons that will help us support learning and communication better in the future.